Diesel Exhaust Fluid

A non-hazardous solution, which is 32.5% urea and 67.5% de-ionized water.
Diesel Exhaust Fluid (DEF) is injected into the exhaust stream of diesel vehicles to breakdown dangerous NOx emissions to meet EPA diesel engine emissions standards.
But it is not that simple…

DEF is highly susceptible to sunlight, temperature, and has an overall limited shelf life.

Additionally, Up to 20% of existing diesel exhaust fluid costs can be attributed to the shipment of water content.

Democratizing Affordable, High Quality Diesel Exhaust Fluid

By utilizing local feed water supply and creating diesel exhaust fluid at point of use, NORDEF has designed a system and supporting business model that removes the need to transport water, reduces end use plastic waste, and significantly reduces the storage time and resulting shelf life concerns.

Localized Feed Water

Urea Pods

In-Depot Mixing Machine

Fresh DEF

Addressable Market and Trends

Since EPA regulation changes in 2010, all diesel engine vehicles require DEF to meet emissions standards.

Generally, 2-gallons of DEF is consumed for every 100-gallons of diesel fuel consumption.

North American DEF market (US$20B) expected to continue near 30% CAGR for foreseeable future.

Target market represents ~10% of North American DEF consumption estimated at 200+ million gallons in 2023.

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